A generation ago, after a lockdown (don’t know which one, they are all merged into one in my mind) I went to visit my friend and fellow Wordsmith, Catherine. One of the highlights of that visit […]
When it comes to fine-tuning what you’ve written, proofreading is a skill many of us could do with improving on as it’s an essential step in the writing process that can’t be overlooked. Even the best […]
When you’re working internally to come up with new blog ideas for your business, you might find some differences of opinion on what kind of subjects to target. Do you choose something generic and accessible to […]
When it comes to blogging for your business, one of the biggest challenges is generating fresh and engaging ideas for your blog posts. While it’s easy to get stuck in a rut and feel like you’re […]
The success of any marketing collateral, campaign or even a simple blog post relies on the quality of your business storytelling. Here at Wordsmiths, we’re always talking about telling stories to engage and connect with your audience […]