September 6, 2023
A generation ago, after a lockdown (don’t know which one, they are all merged into one in my mind) I went to visit my friend and fellow Wordsmith, Catherine. One of the highlights of that visit […]
March 24, 2023
When it comes to blogging for your business, one of the biggest challenges is generating fresh and engaging ideas for your blog posts. While it’s easy to get stuck in a rut and feel like you’re […]
February 22, 2023
You might think you have your brand nailed with a great logo and well-designed website, but you’d be missing one key element overlooked by a great many businesses – tone of voice. But why is tone […]
January 23, 2023
The success of any marketing collateral, campaign or even a simple blog post relies on the quality of your business storytelling. Here at Wordsmiths, we’re always talking about telling stories to engage and connect with your audience […]
December 13, 2022
When life is so busy, why would you find time to regularly write a blog? The answer is pretty straightforward: blogs save you time. How? By answering the common questions your customers and clients often ask. […]